Stop Losing to Incumbents You Should Be Beating

Here's How You Fix That
2026 Sessions Sold Out! 2027 Dates Released Soon

This Workshop Is For You If:

- You lead or sell in a commercial or EB-focused agency

- Your team struggles to displace incumbents

- You want a repeatable sales conversation

- You’re tired of activity without consistent outcomes

2026 Wedge Workshop Dates - Register Now!

One System that Changes Everything

One BOR from what you learn here could more than cover the cost.

$2,499
Investment
2 Days
Duration
Limited Seats
Refunds
with written notice at least 10 days prior to the workshop start date.

What You'll Walk Away With

  • A 3-step Wedge script that creates separation and disrupts loyalty
  • A complete sales structure to prep, present, and win on purpose
  • Live practice to build confidence and fix your weak spots
  • The mindset and strategy to go after bigger accounts with precision
  • Clarity on what to say, when to say it, and how to move the buyer to action

Schedule & Materials

Upon registration you will receive a confirmation email with all of the event information, including hotel recommendations.

At the Wedge Workshop we will have a Wedge Workbook for you.

The workshop will be located at:
6640 Carothers Pkwy Franklin, TN 37067 in the Social Hub

Both breakfast and lunch will be provided for you.

The schedule and meals for the workshop is as follows:

Day 1:

Breakfast: 8:00 AM

Start Time: 8:30 AM

Break for Lunch: 12:00 PM

End: 5:00 PM

Day 2:

Breakfast: 8:00 AM

Start Time: 8:30 AM

Break for Lunch: 12:00 PM

End: 2:00 PM

Questions?

Email info@thewedge.net

What Other Workshop Attendees Say

I'm 71 years old, and my book is approaching $3M in revenue. I had a book of a million or so - the key was and is The Wedge. Learning how to deal effectively with the current broker was a game changer for me. I memorized Wedges that I still use to this day. Thank you for your help in making my personal journey more enjoyable and profitable.

Michael Moore

I just landed a $20K revenue account via AOR using the entire Wedge technique!! This is a success that would not have happened had I not attended your workshop. Thank you for the encouragement and for your coaching.

Douglas Miller II

The Wedge process clicked for me when I went out live with a prospect. I walked them through their pain points, showed them what they were missing, and explained how we could fix it. That conversation led to a $15,000 BOR. Seeing their reaction in person made me realize the power of The Wedge. It's not about price; it's about helping them see the gaps their current broker isn't addressing.

Gage Johnson

I had 300 Accounts worth about $300K in revenue. I followed Randy's advice, gave up over 250 accounts, then focused on growth. 4 years later I have $1,300,000. I have more than quadrupled my personal income and I'm still growing. Thank you for everything!

Austen Lillies

3 years into my insurance career I had 160 clients and a $300K book. Although I was successful I hit a wall and didn't have the capacity to grow my book. At this time I went to one of Randy's trainings and then joined his program. 4 years later I grew my $300K book to $1.2 million and have less than half the accounts I started with.

Garret Yates

I attended my first Wedge Workshop 5 years ago with no idea what i was stepping into. Back then my book was $600K. Since then I have more than tripled the size of my book. I have also greatly increased the size of accounts I work on. I used to have a career goal of a $1M revenue book of business, now I see $3M as a very attainable goal.

Danny Stevens

The Wedge FAQ's

Hotel Recommendations

There are many hotels in the area depending on your preference, the below are the closest to the workshop:

Hilton Franklin Cool Springs

Franklin Marriott Cool Springs

Tru by Hilton Franklin Cool Springs Nashville

Workshop Breakdown

Day 1:

  • Understanding The Wedge's Objective
  • Articulating Your Company's Unique Value
  • Exploring the Three Core Business Components
  • Delving into Motivational Drivers
  • Applying the Ladder of Abstraction
  • Analyzing Strengths vs. Weaknesses

Day 2:

  • Uncovering Prospects' Hidden Pain
  • Gaining Insight into Your Competition
  • Crafting a Strategic Pre-Call Plan
  • Embracing the Four Levels of Knowledge
  • Navigating Games and Zones
  • Mastering The Wedge® Rules and Sales Process
  • Engaging in Role-Play and Rehearsal Steps
  • Concluding with Actionable Takeaways

Join us to transform your approach and achieve consistent sales success.

What is your refund policy?

Because The Wedge Workshop is a live, in-person event with limited seating, all registrations are non-refundable within 10 days of the event.

If you need to cancel, you must notify us at least 10 days prior to the workshop start date to receive a refund.

Cancellations made fewer than 10 days before the event are non-refundable.

Why Should I Attend?

Why Attend?

  • Win More Business: Learn how to effectively disrupt incumbent relationships and position yourself as the top choice.
  • Gain a Competitive Edge: Discover how to highlight your firm's strengths and expose competitors’ weaknesses without being negative.
  • Save Time and Energy: Stop wasting time on unqualified prospects and focus on those ready to make a change.
  • Build Confidence: Walk away with the tools, scripts, and strategies you need to approach prospects with confidence.
  • See Immediate Results: This hands-on, practical training is designed to deliver actionable steps you can implement right away.

If you're ready to stop selling the hard way and start winning more clients, The Wedge Workshop is for you. Don't miss this opportunity to transform your sales approach and achieve lasting success!